Vol. 28 No. 1 (2023): Strategic Management

Articles

• Towards a readiness model derived from critical success factors, for the general data protection regulation implementation in higher education institutions

  José Fernandes, Carolina Machado, Luís Amaral

  • SM2023_1_1

• Price sensitivity testing as a basic tool for strategic pricing decisions

  Jakub Kintler, Katarina Remenova, Maria Kmety Bartekova

  • SM2023_1_2

• Key activities of digital business transformation process

  Bogdan Ubiparipović, Predrag Matković, Veselin Pavlićević

  • SM2023_1_3

• The impact of financial performance on the profitability of advertising agencies in the Slovak Republic

  Serhii Lehenchuk, Yuliia Serpeninova, Tetiana Zavalii, Zuzana Juhaszova, Alena Kordošová

  • SM2023_1_4

• The effect of the inflation rate on gross domestic product: an economic analysis for the Western Balkans countries

  Nebojša Malenković

  • SM2023_1_5